Grand Hyatt New York

| Jaume Plensa

The Insight

Fine art doesn’t just belong in museums.

The Inspiration

Hyatt constantly seeks to elevate the lodging experience for their guests.

The Story

In the heart of the Big Apple, adjacent to Grand Central Station, Hyatt created a lobby environment on an unmatched scale. For this lobby they commissioned two large sculptures by world renowned artist Jaume Plensa. Octane created a video that provided context for the works, interviewing the artist to get his unique perspective.


Film/Video | Photography