By putting Baylor Scott & White Texas Spine & Joint Hospital’s combination of personal care and advanced techniques in real world context, people can better understand the quality of care they will receive.
Serving patients in the Lone Star State, Baylor delivers positive outcomes for real people, which includes real cowboys.
Portraying a rancher’s daily activities, we created a subtle narrative to demonstrate Baylor’s complete care. This integrated campaign was the latest in Octane’s decade-long creative partnership with Baylor.
Graphic Design | Digital Media | Film & Video | Scriptwriting | Sound Design | Print